WordPress-Based Online Stores
An online store built on the same foundation as your website.
WooCommerce turns WordPress into a full online store, with no monthly platform fee beyond hosting and no percentage taken off every sale.
What WooCommerce Actually Is
WooCommerce is not a separate platform sitting next to WordPress, it is a plugin that turns your WordPress site into a fully functional store. Product pages, a cart, checkout, order management, all of it runs on the same WordPress foundation as the rest of your content. If you already have a WordPress site, or you were planning to build one anyway, adding a store through WooCommerce extends what you already have instead of standing up a completely separate system that has to be maintained on its own.
That matters more than it sounds like it should. A lot of businesses end up running a website on one platform and a store on another, which means two logins, two sets of updates, and content that has to be kept in sync by hand. With WooCommerce, your blog posts, your service pages, and your product catalog all live in the same place.
What You Get With It
The biggest practical difference between WooCommerce and a hosted platform is cost structure. There is no percentage taken off every sale you make. You pay for hosting and standard payment processing, and that is it. For a store doing meaningful volume, that difference adds up fast over the course of a year.
You also get full control over the content and the codebase. Product descriptions, category pages, checkout messaging, none of it is locked behind a template you have to work around. If you want the checkout flow to behave a certain way or the product pages to be laid out differently than the default, that is genuinely possible instead of being a workaround. And because WooCommerce runs on WordPress, it gets the same enormous plugin ecosystem WordPress is known for, which means shipping calculators, tax handling, and marketing integrations almost always already have a solid, well-supported option instead of needing something custom-built.
Who This Is For
WooCommerce is the right call for a business that already has, or wants, a WordPress site with content beyond just products: service pages, a blog, local project photos, an about page that actually tells your story. It also fits a business that wants more direct control over the buying experience and is comfortable with a bit more responsibility for keeping the site maintained in exchange for that control.
If instead you want a store up and running as fast as possible with less to manage on your end, take a look at our Shopify store design page instead. And if you want the bigger picture on how we think about choosing between the two platforms in general, our e-commerce website design page lays out the comparison in full.
It Extends Your WordPress Site, Not Replaces It
A lot of the stores we build start as an extension of a standard WordPress build. If you already have a site with us, or you are planning one, we can design it from day one to support a store down the road, or add WooCommerce into an existing site without a full rebuild. Our WordPress website design page covers what that foundation looks like on its own, whether or not e-commerce is part of the plan yet.
Built From Pittsburgh, Working With Stores Across the Country
Higher Foundations is based in Beaver County, PA, right outside Pittsburgh, and WooCommerce projects fit naturally alongside the WordPress work we already do for local businesses. Most of the process happens over calls, email, and shared drafts, which means it works just as well for businesses outside the area. You can browse real projects we have launched to get a sense of the range of work.
Ready to talk about your store?
Tell us what you are selling and what your site looks like today. We will figure out the right way to build it on WooCommerce.
What We Offer
Pick the right fit.
Every tier is built with the same attention to detail. The difference is scope.
Starter Site
A professional website your business can be proud of.
- 1 page (Home)
- Contact form and contact info
- Social media links
- Mobile responsive
- Favicon included
- Up to 3 rounds of revisions
For businesses that need a clean, straightforward online presence built around what makes them unique. Core pages, all the essentials, and everything you need to look great and get started.
Optional add-on available
Optional add-on available to add more pages, a photo gallery, a testimonial section, and standard SEO setup.
$297
Buy NowCustom Website
When what you need doesn't fit a fixed package.
- Fully custom scope tailored to your business
- Starts with a discovery call to understand exactly what you need
- Custom number of pages based on what your project requires
- Custom functionality and layout
- Priced per project based on scope
- Up to 3 rounds of revisions
Starts with a discovery call to understand exactly what you need. Built with the same careful process. Best for businesses with specific requirements that go beyond a standard package.
Optional add-ons available
Professional photography, drone filming, and SEO services are available as add-ons and can be scoped into your project from the start.
Priced per project
Let's Get in TouchAdvanced Custom System
For businesses that need their website to work like a full system.
- Built to function as a complete system, not just a website
- Fully custom scope tailored to your business
- Starts with a discovery call to understand exactly what you need
- Advanced functionality built around what your business actually needs
- Third-party integrations
- E-commerce ready
- Booking platforms
- Membership systems
- Priced per project based on scope
- Unlimited revisions
The complete Higher Foundations experience for businesses that need more than a website. Built for complex needs, advanced functionality, and anything that requires a full system approach.
Optional add-ons available
Photography, drone filming, and advanced SEO strategy can all be scoped in as part of your project.
Priced per project
Let's Get in TouchNot sure which option is right for you? Let's figure it out together.